Footaction

Footaction

Footaction is a subsidiary of Foot Locker. They live at the intersection of sports and style to serve those who are steps ahead of the latest trends.

Copywriting
Creative
Production

Responsibilities:

Summary of work:

America cannot be fully defined without the voices of the diverse communities that continue to shape it. Celebrating the people and communities that help define what America looks like.

For Juneteenth 2021, Footaction launched #UnitedByUs, a campaign I had the opportunity writing direction for from creation to development and delivery of final Instagram copy assets. This project was created for Footaction in collaboration with Micole Studios.

*Collaborated with EP on video treatment and interview questions

Copywriting Moments

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